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8 Fixes for Your Boring Restroom

You spend every waking moment thinking about how you can keep your pizzeria ahead of the competition. You update your menus, add outdoor seating and introduce creative cocktails. But when was the last time you paid attention to your restroom? Admit it. At some point in your life, you’ve visited a restaurant that had a …

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Increase Profits with Smaller Portions

We see it all the time–restaurants serving portions that could feed two to three people. It’s a struggle between giving the customer a feeling of getting more for their money while still trying to make a healthy profit. Some of the downsides to serving portions that are too large include wasted food, additional to-go box …

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7 Reasons Not to Open a Pizzeria

After eight years of writing for the the pizza industry, I’ve learned a lot of reasons why the average person should think twice about opening a pizzeria. Despite what the layperson may think, it’s far from a way to get rich quick. Reason #1: It’s Hard Work!The average pizza lover often looks at running a …

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5 Ways to Retain Your Customers

By now you know that repeat customers bring the most consistent profits into your pizzeria. They spend more, they provide word-of-mouth advertising for you, and they loyally return again and again, bringing friends each time, if you’re lucky. The goal should be to have at least 25% of your profits coming from repeat customers. So …

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The 5 Reasons I Kept My Job

This month I celebrated eight years with PMQ Pizza Magazine. In the past, I’ve had a record of jumping ship before the three-year mark for reasons ranging from low wages to no room for advancement. The achievement got me thinking about the reasons behind why I’ve stayed with PMQ for so long when I struggled …

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6 Ways to Keep Your Staff Happy

It’s easy to see the difference between a pizzeria filled with happy employees and one filled with disgruntled ones. When your staff is happy and feels supported, it trickles down to your customers (as does the effect of an unhappy staff member). There are a few simple steps you can follow each day to make …

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football

8 Ways to Score with Fall Football

The fall football season will be here sooner than you think, which means lots of hungry fans who love convenient carry-out and delivery food. Lucky for you, pizza leads the pack! So how can you make sure you get the most benefit from football season? First, start planning early–like now! Then, consider all of the …

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5 Mistakes You’re Making on Twitter

If you’re new to Twitter or haven’t been growing your number of followers as quickly as you’d like, you may be making some common Twitter mistakes that are easily remedied. 1. You don’t have a profile/header photo, or the one you have is outdated. Some don’t realize that there are three photos associated with your …

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3 Pizzerias Making Millions

When it comes to standing out in the pizza industry, you want to be unique and represent your own style. However, there’s something we all can learn from those who are bringing in millions of dollars every year. I’m not talking about the big four pizza chains here, I’m talking about stores that most of …

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7 Ways to Team Up for Profit

Have you ever teamed up with another business in order to promote both businesses using a smaller marketing budget? Think of all of the business owners you already know in your area. Would any of them be open to the idea of pairing up to save? Let’s look at what you need to do and …

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